Publishers

Partner up with Creditable and reach a wider audience

Boost your reach and revenue!

Don't lose the readers who click away when they hit the paywall
Casual readers pay per article with credits

Why join Creditable?

Extra Service Don't miss out on readers who don't want a subscription yet

diversify revenue Tap into a new stream of income from readers who prefer pay-per-article

Wider audience Attract casual readers who may later convert into loyal subscribers

Maintain control Set price and expiry for your articles and control the user experience

increase ad revenues Keep your readers on your site and increase your ad revenue stream

Seamless integration Easily add Creditable to your website with just a few lines of script

Creditable is a revolutionary platform that provides flexible access to online articles worldwide.
Our Mission is to help you grow your audience and revenue by offering an alternative solution for readers who may not be ready to commit to a full subscription.

Creditable helps media grow

How does Creditable help media grow?

Introducing the subscription buyers of tomorrow!

Reliable, well-written and substantiated news and articles should get the recognition they deserve. After all, putting together an article costs time and money and should be paid for.

We understand that you’d rather sell a subscription to every reader. But there are countless readers who don’t want to pay for a subscription yet, but do want to read articles regularly. That’s why we’ve created a highly convenient credits system, so that you don’t lose readers who click away when asked to subscribe.

Creditable gives publishers a great opportunity to offer an extra service. You’ll diversify your revenue stream, reach a far wider audience, and introduce new readers to your newspaper or magazine in an easy and highly accessible way.

How does Creditable work?

Readers pay per article view with credits!

Via Creditable you’ll benefit every time an article is viewed. Readers buy bundles of credits from Creditable. If they want to read an article, but it’s only available for subscribers, they can still gain access to this article by paying one or more credits.

The amount of credits an article costs is entirely up to you. Using the ‘Management Environment’, the standard number of credits received per article is set and subsequently adjusted for each particular article or topic.

For example, longer articles can be made more expensive, or all articles about a certain topic can be made cheaper for a while.


Watch the explainer video
Readers pay per article at Creditable
The future of Digital Media?

The future of Digital Media?

Joining forces for innovation and reader engagement!

At Creditable, we understand the complexities and challenges publishers face in today's digital media landscape. To address this, we've designed our platform not only as a tool for revenue generation but also as a means to enhance reader engagement and loyalty.

Our system seamlessly integrates with your existing infrastructure, ensuring a smooth user experience without disrupting your established workflows. Our dedicated support team is always on hand to assist with integration and to ensure you maximize the benefits of our platform.

By joining Creditable, you become part of a forward-thinking community of publishers who are shaping the future of digital media. Embrace the future of content monetization with Creditable, where innovation meets reader satisfaction.

How do I become a partner?

Simply create a partner account and integrate our scripts!

The first step in our partnership is to create your new partner account. In the ‘Management Environment’ add the titles of your brands or media. A unique api key will be generated for each media title. Then, implement the Creditable scripts on to your website. This makes the Creditable button appear on the paywall. And that’s it! Everything else happens automatically.

In the ‘Management Environment’ you can see which articles have been viewed via Creditable, and what the revenues are. You can also see the reach per article: a nice marketing tool to show your success!

Create a partner account
How do I become partner of Creditable

Boost your reach and revenue!

Don't lose Casual and Occasional Readers at your paywall
Offer pay-per-article with credits to engage them now and nurture them into loyal subscribers over time

Check out our demo publications with Creditable Integration

Visit our demo publications to experience pay-per-article via Creditable

Creditabloid

Example of a Premium News Tabloid with creditable integrated in the subscription paywall

Creditablog

Example of a Premium News Wordpress Blog demonstrating the Creditable paywall plugin

Frequently asked questions for partners

How can I partner with Creditable?

Thank you for your interest in becoming a Creditable partner! The first step in our partnership is to create a partner account, which will give you access to your own personal ‘Management Environment’. 

Add your media titles via the ‘Management Environment’ and determine the number of standard credits per article view. 

In addition, a unique api key will be generated per media title. Next, implement the Creditable scripts on your website. This way the Creditable button will appear on the paywall.

As soon as an article is viewed for the first time via Creditable, the article will automatically appear in the ‘Management Environment’. You’ll never have to add any articles yourself. Everything goes automatically.

The final step is to manage your items in the ‘Management Environment’. Once an article has appeared in the Management Environment, you may want to adjust the default number of credits per view. This can be done per individual article or an entire category (per topic) at once.

Why should I partner with Creditable?

Creditable boosts your revenue and reach. We understand that as a publisher you’d prefer to sell a subscription to every potential reader. But there are readers who aren’t quite ready to subscribe yet. These readers click off your site as soon as they see the paygate. With Creditable you won’t lose these readers, because instead, they pay a fee to view the article. These casual readers may well find themselves returning to your articles frequently, and now they’ve had a chance to try, they’re far more likely to decide it’s well worth taking out a subscription. If not for Creditable, these readers would have been long gone at the first sign of a paywall.

But won't I lose customers if I work with Creditable?

No, we’re sure you’ll gain new customers or readers! Via Creditable you can offer an extra service to your target group. Readers who do not yet want to subscribe are offered the chance to read an individual article in exchange for payment via credits.

We’re also sure that Creditable gives you a better chance of selling a subscription. This is because the Creditable app lists the articles a reader has viewed. If it turns out that they read your articles a lot, they may well consider subscribing.

Can I get exclusivity with Creditable?

At Creditable we think it is important that readers have a wide choice of newspapers and magazines so they can hear news and background stories through multiple media sources. We place a very high value on informed opinions. For this reason, Creditable does not offer exclusivity to partners.

In these times of fake news and disinformation, we believe it is important that readers are able to make a well informed choice. Being able to read select articles from varied media sources will help them pick the truth from in between the lies.

Why was Creditable created?

At Creditable we strongly believe that reliable, well-written and substantiated news and articles should get the recognition they deserve. After all, putting together an article costs time and effort and should be paid for.

We understand that publishers would prefer to sell a subscription to a reader. But countless readers don’t want a subscription right now, yet still regularly want to read high quality articles. That's why we've created an easy and  highly convenient system of credits, allowing authors to receive a fee of their choosing for their hard work, and readers who are put off by a paywall is becoming a thing of the past.

What is Creditable?

Creditable is a revolutionary platform that provides flexible access to online articles worldwide. Our Mission is to help media organisations grow their audience and revenue by offering an alternative solution for readers who may not be ready to commit to a full subscription.

How does Creditable work?

Creditable is a credit system, where readers purchase bundles of credits and spend them on individual articles from your website. You retain control over pricing and expiry of an article and you receive a fixed amount per credit spent on your content.

What distinguishes Creditable from other initiatives like Blendle or Apple News+?

By implementing a pay-per-article model on the publishers website, publishers can ensure that their brand and reputation are maintained, as readers know the source of the article and can judge its quality based on the reputation of the publisher or author. This will help combat the issue of fake news and clickbait, which can be a problem with news apps like Apple News+ or Blendle where the source of the article may not be clear because the reader reads news in-app and never visits the publishers website at all.
In addition, by offering pay-per-article to casual readers, publishers can build trust and confidence in their content, leading to increased loyalty and revenue instead of creating habits for apps like Apple News+ or Blendle which often offer their own subscriptions canibalising the publishers subscripion model.
Finally, a pay-per-article model on a publisher's own site allows for more flexibility in pricing and monetization strategies, as well as the ability to offer personalized content recommendations to readers based on their interests and behavior. Overall, a pay-per-article model on a publisher's own site can offer a more sustainable and profitable approach to online journalism.

How can Creditable help publishers take advantage of news aggregators?

News aggregation sites like Facebook, Google News or Flipboard collect news articles from a variety of sources and present them to users in one place, often with the ability to customize the types of articles shown based on user preferences. These sites generally don't produce their own content but instead rely on content from other sources. As long as those news aggregators clearly mention the source and link directly to the publisher's website, they pose no threat to publishers. On the contrary, they generate traffic to publishers and should be embraced.

Since those news aggregator mostly forward casual and occasional readers, creditable can help publishers take advantage of this by providing them with a micropayment solution to offer their content directly to readers through a pay-per-article model. As a generic solution for reading credit, readers can use their credits across multiple publishers.
Creditable also allows publishers to maintain control over their content and brand, ensuring readers know the source of the article they are reading. In addition, Creditable offers a transparent revenue sharing model, enabling publishers to monetize their content in a fair and sustainable way. Creditable empowers publishers to build direct relationships with their readers and create a more sustainable revenue stream from the visitors referred by news aggregators.

Doesn't using Creditable cannibalize my subscriptions?

Creditable's pay-per-article solution does not cannibalize a publisher's revenue model because it provides an additional revenue stream, rather than replacing an existing one. Publishers can continue to generate revenue through advertising, subscriptions and other means, while also offering pay-per-article as an alternative for casual or occasional readers or those who do not want to commit to a full subscription.
Additionally, pay-per-article will attract new readers who may not have been interested in a full subscription but are willing to pay for individual articles that interest them. 
Overall, pay-per-article can complement a publisher's revenue model and help to diversify their income streams. Also by offering pay-per-article to casual readers, publishers can build trust and confidence in their content, leading to increased loyalty of casual readers who may later convert into loyal subscribers. Especially when they see in the Creditable app they read your articles a lot, they may well consider subscribing.

How does Creditable help in growing global subscribers without cannibalizing existing subscriptions?

Creditable is designed to target casual visitors who have a low propensity to subscribe, thus growing your subscription funnel effectively. Our pay-per-article model caters to readers who are hesitant to commit to full subscriptions, allowing them to access premium content on an as-needed basis. This approach does not cannibalize existing subscriptions, as it taps into a different reader segment – those who prefer a non-committal, flexible way to consume content. Over time, as these casual readers become more familiar with your content through Creditable, they are more likely to consider full subscriptions, thereby contributing to global subscriber growth.

Can I view statistics via the 'Management Environment'?

Yes, you can find some very interesting statistics in your ‘Management Environment’. This gives you invaluable insight into the viewing behaviour of your readers, and the popularity of various articles and topics. 

Can I see my revenues in the ‘Management Environment’?

Yes, you can find an complete overview of your revenues and payments in the ‘Management Environment’. 

I am a publisher of multiple media: can I make a subdivision per title?

After creating a partner account, you can begin by making a subdivision per media title. You can then determine the number of standard credits per title that each article will generate.

Can I decide what an item should cost?

Yes, this is exactly how it works. First you set a number of standard credits. Then you can indicate, either per subject or individual article, whether the number of credits payable will differ from the number of standard credits you’ve set. For example, you can make a longer, more involved article more expensive, or make all articles on one topic cheaper.

How much revenue will an article bring in?

As a publisher, you’ll decide how many credits an article will cost. You’ll receive a fixed, guaranteed amount per credit.

Can I change the price of an article later on?

When one of your articles is viewed for the first time, the standard number of credits is calculated. As a partner you can then adjust the price (or number of credits) an article costs per view. This is quick and easy to do in the ‘Management Environment’. You can change the price as often as you want to.

How do I add articles to the ‘Management Environment’?

When one of your articles is read for the first time via Creditable, the article will automatically appear in your ‘Management Environment’. No fuss, no hassle, it’s all taken care of on your behalf!

How do I set the credit amount to view an article?

When one of your articles is read for the first time, the number of standard credits will be calculated. After that you can adjust the number of credits required per view yourself, via the ‘Management Environment’. Raising or lowering the price of one of your articles, or subjects, from the standard credit amount is quick and easy.

If users buy larger bundles of credits they pay less: as a partner, does this loss effect me?

No, partners receive a fixed, guaranteed amount per credit. If users buy a larger bundle of credits, Creditable will be the one incurring the loss for the bundle’s special discount!

Why don't I recieve the full amount of the revenue from credits?

Partners of Creditable are paid a fixed, guaranteed amount per credit. This amount is not the full revenue of the credit, as Creditable uses a small portion of it to maintain systems, cover server costs and fund marketing campaigns. Rest assured, the transaction fees from our payment provider, and any losses incurred in the sale of larger credit bundles will be squarely shouldered by Creditable!

Creditable is fully open and transparent about revenues. Our partners receive a regular overview of all revenues and incurred costs.

How will I get paid?

Check your revenues in real-time via the ‘Management Environment’. Creditable pays out the balance to partners on a monthly basis.